[RSVP Now] Get expert tips for future proofing your business | Sept. 19
by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

    Good Company
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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

Strategy

Expert Advice on Winning Small Business Saturday: Five Tips to Make the Most of the Day

Small Business Saturday provides retailers with opportunities to drive sales and attract new customers.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on the last Saturday of November. Here’s what small businesses can do to make the most of the shopping holiday.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy Adapt These Strategies From Big Retailers to Boost Your Small Business Saturday Sales
Marketing 5 Retail Trends All Marketers Should Know to Fuel Growth on Small Business Saturday (and Year-Round)
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

13 Ways Your Business Can Get Ready For Black Friday (It's Not Just for the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy 5 Ways Your Business Can Participate in Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Trend Opportunities for Marketers to Monetize This Holiday Selling Season

A focus on offering high-value gift deals, personalized offers, sustainability, and human customer service are among this year’s potential winning strategies for retailers and brands, analysts say.

Launch Pad

Experts Share 5 Proven Ways to Fight Retail Theft This Holiday Season

This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.

Latest—

Businesses Large and Small Tap Multibillion-Dollar Retail Media Network Trend for Growth
In-store platforms from DICK’s Sporting Goods to Instacart expand to provide advertisers more access to consumers in the final stages of their purchasing decisions.
By: Mark Hamstra

How to Change Your EIN
An EIN is like a Social Security number for your business — while you can’t change it, you can get a new one and change your business details.
By: Emily Heaslip

How to Use Accounting Software to Generate Accurate and Timely Financial Reports
Make decisions confidently and keep tabs on your company's financial health with secure, accessible bookkeeping platforms.
By: Jessica Elliott

How to Choose the Right ERP System
Enterprise resource planning tools improve operations but require a significant investment. Follow these steps and best practices when selecting ERP software.
By: Jessica Elliott

What Is Enterprise Resource Planning (ERP)?
Learn how ERP software centralizes business processes, who uses them, costs, and more.
By: Jessica Elliott

How Your Business Can Benefit from an ERP System
Can enterprise resource planning software give your company a competitive edge? Discover the advantages of ERP and how it impacts business operations.
By: Jessica Elliott

Small Business Email Marketing: Best Practices and Essential Rules
Elevate your strategy with promotional emails and newsletters while adhering to basic guidelines. Use these tips to plan your approach.
By: Jessica Elliott

How to Use Social Media to Boost Your ABM Strategy
Social networking is crucial to building relationships with high-value leads. Discover ways to amplify your account-based marketing results.
By: Jessica Elliott

How Using a PEO Can Help Your Business Grow
Learn how a professional employer organization can drive growth and alleviate challenges.
By: Jessica Elliott

Ready. Set. Scale. How Small Business Can Leverage AI
Are you hesitant to implement AI in your small business? Experts discuss why it’s less of a challenge — and more beneficial — than you may think.
By: Miranda Fraraccio

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Washington, DC 20062

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