RSVP! 2025 Customer Trends Every Small Business Should Know —Dec. 18 @ 12 PM ET
by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

    Grow
  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

    Good Company
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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

AI Prompts to Prepare for Small Business Saturday

These AI prompts offer SMBs a shortcut to crafting the right strategies for standing out on Small Business Saturday, taking place on November 30, 2024.

Strategy

5 Consumer Insights That Will Help You Connect With Customers On Small Business Saturday and During The Holiday Season

Research reveals shifts in consumer behavior that you can capitalize on to drive sales.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on November 30 this year. Here are tools small businesses can use to encourage their community to shop small this holiday season.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy 5 Big Business Strategies That Can Help You Win on Small Business Saturday
Marketing Digital Strategies Small Businesses Can Use to Boost Sales on Small Business Saturday and Beyond
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

15 Ways Your Business Can Get Ready for Black Friday (It's Not Just For the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy How Your Business Can Have a Successful Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Marketing Insights to Spur Sales This Holiday Season

Countering ‘marketing fatigue,’ rewarding your most loyal shoppers first, and maximizing self-gifting opportunities will be among the many ways to customers’ wallets this season, experts say.

Launch Pad

Experts Share 5 Proven Ways to Fight Retail Theft This Holiday Season

This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.

Latest—

How to Create a Positive Small Business Work Environment
New survey data from Homebase finds that nine out of 10 small business owners love their jobs. Here’s how to create a business environment that promotes happiness.
By: Nicole Fallon

Overcoming Cybersecurity Challenges as an SMB
Small- and medium-sized businesses face cyberthreats from many fronts, yet many don't prioritize cybersecurity. Discover the top obstacles for SMB cybersecurity and how to overcome them.
By: Miranda Fraraccio

Why Your Small Business Should Prioritize Cybersecurity
Discover why every business, regardless of its size, is at risk for cybersecurity threats.
By: Miranda Fraraccio

How to Improve Small Business Cybersecurity
According to a new Cyber Readiness Institute report, a three-pronged approach to small business cybersecurity is the key to preparing for today’s cyber risks.
By: Miranda Fraraccio

Why Your Small Business Needs Website Monitoring Tools
If you conduct most of your business online, ensuring your website stays operational 24/7 is crucial. These monitoring tools can help.
By: Miranda Fraraccio

How to Choose a Business Name
It can be difficult to choose the right name for your business. Here are a few basic steps to help you generate ideas.
By: Emily Heaslip

15 Businesses You Can Start Before Summer Ends
From organizing clients' seasonal clothes to walking the neighbors' dogs, summertime can bring entrepreneurial inspiration along with sunshine and relaxation.
By: Kaytlyn Smith

Remote Work Presents Opportunities (and Challenges) for Suburban Restaurant Growth
How fast-casual chains including DIG, CAVA, and Sweetgreen are expanding successfully in suburban markets.
By: Mark Hamstra

Common Cybersecurity Standards and Frameworks for Business
Learn which cybersecurity frameworks are best for your small business with these common standards.
By: Stephanie Leader

Founder of Menswear Brand UNTUCKit on Taking an Innovative Idea to Profitability and Plans for Future Growth
The 13-year-old company is growing its store footprint and expanding into wholesale.
By: Joan Verdon

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