[RSVP Now] Get expert tips for future proofing your business | Sept. 19
by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

Strategy

Expert Advice on Winning Small Business Saturday: Five Tips to Make the Most of the Day

Small Business Saturday provides retailers with opportunities to drive sales and attract new customers.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on the last Saturday of November. Here’s what small businesses can do to make the most of the shopping holiday.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy Adapt These Strategies From Big Retailers to Boost Your Small Business Saturday Sales
Marketing 5 Retail Trends All Marketers Should Know to Fuel Growth on Small Business Saturday (and Year-Round)
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

13 Ways Your Business Can Get Ready For Black Friday (It's Not Just for the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy 5 Ways Your Business Can Participate in Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Trend Opportunities for Marketers to Monetize This Holiday Selling Season

A focus on offering high-value gift deals, personalized offers, sustainability, and human customer service are among this year’s potential winning strategies for retailers and brands, analysts say.

Launch Pad

Experts Share 5 Proven Ways to Fight Retail Theft This Holiday Season

This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.

Latest—

SheaMoisture’s Playbook for Being a Purpose-Driven Brand
Since its founding as a tiny brand sold on the streets of Harlem, the beauty and personal care brand has been a case study in how to meaningfully give back while building its brand.
By: Faye Brookman

Grow Your Small Business Using ChatGPT Prompts
Explore how these 10 ChatGPT prompts can transform your small business, from streamlining your workflow to refining your customer service.
By: Miranda Fraraccio

AI Tools for Business Marketing
AI-powered tools and software can help streamline your business’s marketing efforts. Here are nine AI tools you can leverage to improve your marketing.
By: Danielle Fallon-O'Leary

How to Encourage Teamwork for Small Businesses
Discover key strategies to nurture teamwork in your small business that foster a collaborative culture of success.
By: Kaytlyn Smith

Ready. Set. Scale. Smart Tax Tips for a Stress-Free Filing
Discover expert tax and financial planning strategies for small businesses, from ensuring healthy cash flow to aligning business goals and financial decisions.
By: Miranda Fraraccio

How to Get to Know Your Customers Better
It’s not enough to conduct a survey every so often. Engage with customers regularly to understand what they value.
By: Emily Heaslip

Buying Dental Practice Management Software
Software for dentists streamlines administrative processes and improves patient experiences. Here’s how to find the right solution for your office.
By: Jessica Elliott

AI Financial Planning Tools for Small Businesses
Discover the power of AI in financial planning with tools that streamline processes, offer personalized insights, and foster strategic growth.
By: Miranda Fraraccio

The Role of Social Media Analytics in Small Business Marketing
Social media analytics can power product development, better brand messaging, and improved customer service. Here’s how.
By: Emily Heaslip

How to Write a Part-Time Job Description
Just as with any role, finding the right candidates for a part-time position begins with a clear, well-written job description.
By: Danielle Fallon-O'Leary

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