[RSVP Now] Get expert tips for future proofing your business | Sept. 19
by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

Strategy

Expert Advice on Winning Small Business Saturday: Five Tips to Make the Most of the Day

Small Business Saturday provides retailers with opportunities to drive sales and attract new customers.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on the last Saturday of November. Here’s what small businesses can do to make the most of the shopping holiday.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy Adapt These Strategies From Big Retailers to Boost Your Small Business Saturday Sales
Marketing 5 Retail Trends All Marketers Should Know to Fuel Growth on Small Business Saturday (and Year-Round)
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

13 Ways Your Business Can Get Ready For Black Friday (It's Not Just for the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy 5 Ways Your Business Can Participate in Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Trend Opportunities for Marketers to Monetize This Holiday Selling Season

A focus on offering high-value gift deals, personalized offers, sustainability, and human customer service are among this year’s potential winning strategies for retailers and brands, analysts say.

Launch Pad

Experts Share 5 Proven Ways to Fight Retail Theft This Holiday Season

This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.

Latest—

3 Businesses Get Creative to Counter Mounting Customer Acquisition Obstacles — And Win
From votive candle holder makers to online auction sites, an increasing number of companies are landing on new tactics to get customers interested in—and committed to—their brand.
By: Deborah Lynn Blumberg

Is Free Delivery Good for Business?
Free delivery, when set up as a subscription model, is great for businesses and customers, according to a new study.
By: Emily Heaslip

Low-Cost Ways to Retain Employees When You're On a Budget
You can improve your company’s employee retention rates, even if you don’t have a lot to spend.
By: Jamie Johnson

New Trending Terms Every Small Business Should Know
Understanding the current trends helps small businesses stay relevant and meet changing customer demands. Here are five trending terms that every small business owner should know.
By: Jamie Johnson

How to Write an Effective Job Description
If you want to find the right candidates, you need a compelling job description. Learn how to write a job description that stands out to potential employees.
By: Jamie Johnson

Subscription Models That Have a Big Impact on Small Businesses
Looking to target a niche audience? Opting for a subscription-based business model can lead to ample growth opportunities for your small business.
By: Miranda Fraraccio

How to Track Your Website Traffic
Measuring your website traffic helps you understand your audience and improve your marketing strategies.
By: Jamie Johnson

AI Tools That Help Apply for Grants
These AI-powered tools take the guesswork out of grant writing and help small businesses put their best foot forward when applying for specialized funding.
By: Kaytlyn Smith

How to Launch Your Small Business Using Social Media
Small businesses shouldn’t wait to reap social media’s benefits. Discover how to build momentum early by leveraging social media before you launch.
By: Miranda Fraraccio

Why ‘Blitzscaling’ May Not Be Good for All Startups
Blitzscaling refers to companies that scale quickly to take market share and outpace the competition. Learn why this may not be the best strategy for your startup.
By: Jamie Johnson

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Washington, DC 20062

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