[RSVP Now] Get expert tips for future proofing your business | Sept. 19
by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

    Good Company
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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

Strategy

Expert Advice on Winning Small Business Saturday: Five Tips to Make the Most of the Day

Small Business Saturday provides retailers with opportunities to drive sales and attract new customers.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on the last Saturday of November. Here’s what small businesses can do to make the most of the shopping holiday.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy Adapt These Strategies From Big Retailers to Boost Your Small Business Saturday Sales
Marketing 5 Retail Trends All Marketers Should Know to Fuel Growth on Small Business Saturday (and Year-Round)
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

13 Ways Your Business Can Get Ready For Black Friday (It's Not Just for the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy 5 Ways Your Business Can Participate in Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Trend Opportunities for Marketers to Monetize This Holiday Selling Season

A focus on offering high-value gift deals, personalized offers, sustainability, and human customer service are among this year’s potential winning strategies for retailers and brands, analysts say.

Launch Pad

Experts Share 5 Proven Ways to Fight Retail Theft This Holiday Season

This holiday season, thieves will be shopping along with your customers. Take these necessary steps to protect your profits.

Latest—

Accounting vs. Financial Planning: Explained
Accounting and financial planning both have a role to play in growing your business sustainably.
By: Emily Heaslip

How Laundry Disruptor Rinse Supports Brick-and-Mortar Small Businesses
Rinse founders and college friends Ajay Prakash and James Joun are tapping into technology to help make getting laundry done less of a hassle.
By: Deborah Lynn Blumberg

3 Questions to Ask Your Accountant Before Filing Taxes
Don’t miss claiming possible credits and deductions on your next tax return.
By: Emily Heaslip

The Benefit of Outside Capital for Small Businesses
In this edition of “Ask the Board,” Andrew Sachs, Managing Partner at Mauloa, a private investment firm, shares how owners and entrepreneurs can benefit from outside capital.
By: Anna Baluch

5 Signs Your Business is Ready to Grow or Expand
Certain financial and operational indicators can give you a clear sign that it’s time to take your business to the next level.
By: Emily Heaslip

6 Ways to Respond to Employee Mistakes
Employee mistakes are bound to happen, but your response is a good opportunity to reinforce professional development.
By: Emily Heaslip

J.C. Penney VP Shares How Mentorship Helped Nurture Leadership ‘Superpowers’
Bill Cunningham explains how his mentor took a young and green potential leader and helped mold him into an executive with a knack for developing the talents of others.
By: Bruce Horovitz

6 Steps to Create a Successful Affiliate Marketing Program
Affiliate marketing involves partnering with influencers to promote your company’s products — here are six steps to get started.
By: Jamie Johnson

How to Include Employees in Decision-Making
Opening your decision-making process to others in your company can lead to better results — with the right approach.
By: Emily Heaslip

How Mark Cuban and Amazon's Online Pharmacies Unlock Growth Opportunities for All
Execs from the e-commerce giant and startups Cost Plus Drugs and Hims & Hers, on driving growth via partnerships, an expanded range of healthcare offerings, and digital convenience.
By: Mark Hamstra

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