RSVP! A Masterclass in Thriving Through Change — 2/27 @ 12PM ET
by U.S. Chamber of Commerce
  • Start

    Everything that you need to know to start your own business. From business ideas to researching the competition.

    Start
  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

    Run
  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

    Grow
  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

    Good Company
  • Product Guides

    Let us help your business find the best tools and solutions to thrive and grow.

    Product Guides
Subscribe to our Newsletter Attend an Event About Us

Looking for your local chamber?

Chamber Finder

Interested in partnering with us?

Media Kit
CO- logo

Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

AI Prompts to Prepare for Small Business Saturday

These AI prompts offer SMBs a shortcut to crafting the right strategies for standing out on Small Business Saturday, taking place on November 30, 2024.

Strategy

5 Consumer Insights That Will Help You Connect With Customers On Small Business Saturday and During The Holiday Season

Research reveals shifts in consumer behavior that you can capitalize on to drive sales.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on November 30 this year. Here are tools small businesses can use to encourage their community to shop small this holiday season.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy 5 Big Business Strategies That Can Help You Win on Small Business Saturday
Marketing Digital Strategies Small Businesses Can Use to Boost Sales on Small Business Saturday and Beyond
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

15 Ways Your Business Can Get Ready for Black Friday (It's Not Just For the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy How Your Business Can Have a Successful Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Marketing Insights to Spur Sales This Holiday Season

Countering ‘marketing fatigue,’ rewarding your most loyal shoppers first, and maximizing self-gifting opportunities will be among the many ways to customers’ wallets this season, experts say.

Launch Pad

Proven Ways to Fight Retail Theft This Holiday Season Yield Year-Round Business Lessons

Retailers may consider a range of tactics to deter shoplifting, from visible cameras to employee training to AI.

Latest—

Old-Fashioned Businesses Making a Comeback
Though innovation and technological advancements left some businesses obsolete, other old-fashioned businesses are making comebacks in the modern age.
By: Miranda Fraraccio

Entrepreneurs Hiring Entrepreneurs
Entrepreneurs don’t always have success finding traditional employment, but they can thrive by partnering together with other entrepreneurs.
By: Emily Heaslip

How to Create a Better Small Business Budget
These expert-approved strategies can help small business owners create a smart and financially healthy budget.
By: Kaytlyn Smith

How Being A Parent Makes You a Better Entrepreneur
'Parentpreneurs' are uniquely positioned to take the skills they’ve learned through raising a family to a business setting.
By: Emily Heaslip

How Small Businesses Leverage Live Chat and Why You Should
Real-time chat tools improve sales and customer support services. Explore ways your company can use and benefit from live chat.
By: Jessica Elliott

Procurement Best Practices for SMBs
An effective procurement process strengthens your supply chain and enables growth. Learn why small businesses should approach procurement strategically.
By: Jessica Elliott

The Key Statements of Financial Reporting
Good financial accounting leads to good financial reporting, and those reports commonly come in the form of four key financial documents.
By: Emily Heaslip

How Bugaboo North America Created a Parent-Friendly Culture That Yields High Worker Satisfaction
Expanded paid maternity leave and remote-work flexibility has resulted in improved employee engagement and happiness.
By: Joan Verdon

Ready. Set. Scale. Growth Tips from Successful Startup Sunday Swagger
Authentic relationships, community-building, and customer engagement are the key to sustained business growth in the modern world.
By: Kaytlyn Smith

Health and Wellness Disruptor Hims & Hers Finds New Niches to Fuel Growth
COO Melissa Baird on how personalization and AI tools have become core pillars for expanding the company’s specialized services, from heart health to weight management treatments.
By: Mark Hamstra

By continuing on our website, you agree to our use of cookies for statistical and personalisation purposes. Know More