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by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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Small Business Saturday

Your guide to Small Business Saturday success.

Grow Your Business This Holiday Season

Maximize sales this holiday season with our guide to Small Business Saturday. From marketing to e-commerce to customer experience and more — get the resources you need to make the last Saturday of November your most successful. Plus, read expert tips for tapping into other major shopping days, like Cyber Monday, Giving Tuesday, and Black Friday.

Featured

AI Prompts to Prepare for Small Business Saturday

These AI prompts offer SMBs a shortcut to crafting the right strategies for standing out on Small Business Saturday, taking place on November 30, 2024.

Strategy

5 Consumer Insights That Will Help You Connect With Customers On Small Business Saturday and During The Holiday Season

Research reveals shifts in consumer behavior that you can capitalize on to drive sales.

Small Business Saturday

Marketing

How Any Business Can Make the Most of Small Business Saturday

Small Business Saturday falls on November 30 this year. Here are tools small businesses can use to encourage their community to shop small this holiday season.

Marketing

How to Sign Up for the Small Business Saturday 'Shop Small' Map

Here’s how to register your business to appear on the American Express "Shop Small" map before Small Business Saturday.

Strategy 5 Big Business Strategies That Can Help You Win on Small Business Saturday
Marketing Digital Strategies Small Businesses Can Use to Boost Sales on Small Business Saturday and Beyond
Marketing The Benefits to Early Holiday Merchandising

Black Friday

Strategy

15 Ways Your Business Can Get Ready for Black Friday (It's Not Just For the Big Guys)

Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.

Sales

6 Ways Your Small Business Can Leverage Black Friday

Black Friday is one of the most significant shopping events of the year. Learn how your small business can participate this holiday season with our guide.

Cyber Monday & Giving Tuesday

Marketing Maximize Your E-Commerce Potential This Cyber Monday
Sales 6 Ways to Prepare Your E-Commerce Site for Increased Traffic on Cyber Monday
Strategy How Your Business Can Have a Successful Giving Tuesday

Holiday Sales Tips

Launch Pad

5 Marketing Insights to Spur Sales This Holiday Season

Countering ‘marketing fatigue,’ rewarding your most loyal shoppers first, and maximizing self-gifting opportunities will be among the many ways to customers’ wallets this season, experts say.

Launch Pad

Proven Ways to Fight Retail Theft This Holiday Season Yield Year-Round Business Lessons

Retailers may consider a range of tactics to deter shoplifting, from visible cameras to employee training to AI.

Latest—

Bookstores Tap Indie Vibe, Personalization, and Social Media to Romance Reading For Today’s Consumers
Despite doomsayer predictions, brick-and-mortar bookstores’ demise hasn’t come. In fact, local bookstores—and revived big-brand chains—are luring customers in with new incentives, merch, and cultivated communities.
By: Deborah Lynn Blumberg

Women’s Sporting Goods Boom for Hot Startups Like Moolah Kicks and Round 21
Companies tap into a fast-growing niche with apparel and merchandise for fans and players ranging from basketballs featuring the artwork of Jean-Michel Basquiat to sneakers engineered for women’s feet.
By: Mark Hamstra

Grow Your Business Through Mentorship: A Science Entrepreneur's Top Tips
In this edition of “Ask the Board,” we feature Dr. Jonathan Scheiman, Co-founder and CEO of FitBiomics, a sports biotechnology company. Jonathan shares his valuable tips for entrepreneurs who want to leverage mentors to help them grow.
By: Anna Baluch

Build for Retention: Why Emotionally Intelligent Products Win in the Long Run
In this edition of “Ask the Board,” we feature Henry Costa, CEO and Founder of Glorify, a daily devotional and meditation app. Henry explains the value of emotionally intelligent products for entrepreneurs and small business owners.
By: Anna Baluch

Hiring Your First Employees? Tips to Ensure Success
In this edition of “Ask the Board,” we feature Daniel Ramsey, CEO and Founder of MyOutDesk, a virtual staffing company. Daniel shares his insights for how to find the best first employees for your venture.
By: Anna Baluch

How Are Small Business Investment Deals Structured?
Every deal is different, but here are some basics you need to know before approaching investors.
By: Emily Heaslip

How to Create a Financial Forecast for Your Startup Business Plan
Financial forecasting allows you to measure the progress of your new business by benchmarking performance against anticipated sales and costs.
By: Emily Heaslip

Best AI Tools for Product Descriptions
These AI product description generators help you save time, create text that boosts sales, and improve your SEO results.
By: Emily Heaslip

How Military Vets Use Their Leadership Skills to Build Multimillion-Dollar Businesses
Veteran-owned startups have a higher rate of success, research shows, thanks in part to the problem-solving and teamwork skills they learn in the military, interviews with founders revealed.
By: Lori Ioannou

Small Businesses Offering Unique Furniture
For home dwellers wanting to inject more personality into their living space, there are small businesses like Scout Design Studio and Pieces.
By: Emily Iverson

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