JOIN US! CO—100 Small Business Forum Virtual | In Person, October 8

Start. Run. Grow. Starting Up in a Dynamic Environment

New entrepreneurs in today's ever-changing environment face a unique set of circumstances, advantages and challenges. If you're getting ready to launch, here's how to set yourself up for success.

Launching a Business in 2022 and Beyond

The business world has changed dramatically in recent years, and not just because of the COVID-19 pandemic. Emerging technologies, new customer preferences and shifting social values mean new startups must be ready to dive right into this dynamic environment.

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Community-Driven Brand Supports Local Creatives

Made In Corpus Christi founder Nikki Riojas seeks to build a stronger, thriving creative community by strengthening local relationships.

How to Create an Instagram Account for Your Business

There are over 1 billion active monthly users on Instagram. Here’s how to create an Instagram account for your business so you can reach them.

How to Survey Customers: Best Practices for Small Business

There are right and wrong ways to survey your customers. Here are five steps to follow to make sure that your survey gives you the feedback you need.

5 TikTok Features That Boost Engagement

Amplify your brand and build a following with these TikTok engagement features.

5 Costs E-Commerce Businesses Often Overlook

Don’t get caught off-guard by hidden or unexpected expenses. Factor these costs into your budget.

How Online Mattress Pioneer Saatva Plans to Take Its Sales to the Next Level

Saatva set out a decade ago to disrupt the luxury mattress space and became a $400 million-plus company. It now wants to disrupt the luxury mattress store.

Small Business KPIs: What Are the Numbers That Matter?

There are several different key performance indicators (KPIs) businesses can monitor when working to attain certain goals. Here's a breakdown to help you decide what to track.

B2B vs. B2C: What's the Difference?

B2B and B2C companies sell their products and services to different audiences, which requires different marketing and sales approaches.

How to Start a Business With Your Spouse or Partner

Being in business as a couple brings unique challenges that other types of business partnerships may not face. Here’s how to make it work.