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Start. Run. Grow. Starting Up in a Dynamic Environment

New entrepreneurs in today's ever-changing environment face a unique set of circumstances, advantages and challenges. If you're getting ready to launch, here's how to set yourself up for success.

Launching a Business in 2022 and Beyond

The business world has changed dramatically in recent years, and not just because of the COVID-19 pandemic. Emerging technologies, new customer preferences and shifting social values mean new startups must be ready to dive right into this dynamic environment.

Latest—

WW CEO Mindy Grossman Talks Brand Transformation [Interview]

WW CEO Mindy Grossman shares how the weight loss brand’s transformation into a ‘technology company with a human-centric overlay’ — and a little Oprah magic — is key to competing in today's market.

What Tools Do Hiring Managers Use?

Ready to streamline your talent pipeline management? Start with these platforms and apps.

How to Launch a Crowdfunding Campaign

Crowdfunding has grown to be a popular and effective method of fundraising a business, but there are several strategies that budding businesses should implement before, during and after the campaign.

The Bouqs Co. Expands With New Investor Funding

How $30 million will help the online floral company grow internationally and in bridal and brick-and-mortar retail, too.

Intellectual Property Rights: A Guide for Business Owners

Your intellectual property is one of your most valuable assets. Learn how to protect it properly to give your business a competitive advantage for years to come.

Common Crowdfunding Mistakes (& How to Avoid Them)

Crowdfunding is a popular funding method for startups, but it must be executed appropriately. Here are six common mistakes to avoid.

Employee Reviews Alternatives: 5 Things to Do Instead

Employers are replacing the once-a-year annual employee review model with more informal, ongoing methods. Here are five alternatives to employee reviews.

How to Offer Gift Cards at Your Business

Gift cards are one way businesses are generating revenue during the coronavirus outbreak. Here's how to offer them at your business.

What Is Recruitment Marketing? A Complete Guide

Marketing is a major part of recruitment. Here’s everything you should know about recruitment marketing.

Small Businesses Trends to Watch in 2020

Some trends come and go, but these eight changes in customer and employee behavior are here to stay. It’s time your business got on board.