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Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
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Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
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Adding a Physical Location to Your E-Commerce Business
Investing in a physical location is often the next logical step for an e-commerce retailer, but there are lots of factors to consider before making this move.
How to Choose the Right Brick-and-Mortar Location for Your Business
Choosing a brick-and-mortar location for your business involves scoping the neighborhood, calculating your expenses, and evaluating the accessibility of each option.
How to Find a Warehouse to Ship Your Products
Whether you own a dropshipping business or want to streamline your e-commerce logistics process, outsourcing shipping can help. Explore your options for fulfillment and warehouse services.
How to Start a Dropshipping Business
Want to start a dropshipping business? Take these steps to stand out from the competition and meet your revenue goals.
What Is Dropshipping? Definition and Benefits
What is dropshipping? Learn how it works and explore the pros and cons of running a dropshipping business.
Business Partnership Structures: How to Choose the Best Option for You
Confused about which business structure to choose for your partnership? Learn which option is best and which to avoid.
What Makes a Good Business Partner? Top Qualities to Look For
Want to pool resources with another entrepreneur? Here’s how to team up with the best person for the job.
How to Make an Employee Your Business Partner
Have a long-term staffer that you can't imagine operating without? Learn how to promote an employee to a co-owner.
What To Do When Company Revenue Drops
When revenue drops, make small adjustments to the way you operate while you assess whether the slump is due to a larger macroeconomic issue.
How To Stay Competitive Without Lowering Prices
Price isn’t everything when it comes to customer loyalty. Here’s how to avoid a price war and connect with customers.