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Strategy

Dig deep into your business idea to discover opportunities and unexpected roadblocks.

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Top Business Predictions for 2021: Experts Weigh In

In 2020, businesses faced tremendous new challenges due to the pandemic. Here’s what experts are saying is on tap for 2021.

Top Small Business Experts to Follow on Social Media

There are many people out there with great advice for small business owners. Here are 10 that should be on your radar.

What Is Dropshipping? Here's What You Need to Know

A dropshipping model lets you sell products to customers without having to hold inventory. Here are five things you should know before starting a dropshipping business.

How to Perform a SWOT Analysis for Your Business

A SWOT analysis can show you what’s going well in your business and help identify potential problems.

How to Pitch Your Product to a Retailer

If you want your product to be carried by major retail brands, here's how to deliver an effective pitch to them.

Top Small Business Planning Strategies

The right business-planning strategies can make it easier for you to plan and eventually reach your business goals. If you’re not sure where to start, here are five strategies to consider.

What Is Scenario-Based Business Planning?

To minimize negative consequences your business could unexpectedly face, think about creating a scenario-based plan.

When and Why You Should Change Business Entities

Find out if changing business entities will improve your risk profile, help you attract investors or lower your business taxes.

How to Choose the Right Franchise Business

Franchises are businesses with a record of success. The best way to choose among them is with optimism and diligence.

Free Resources for Small Businesses

Many organizations provide support and online tools for small business owners and employees. Take advantage of these free resources during Small Business Month and throughout the year.